TYPICAL STARTING POINTS
Product Development Challenges
Plenty of Input,
No Clear Direction
Requirements and opinions are on the table – but there is no shared direction yet. Without clear criteria for evaluation, every decision becomes a matter of personal preference.
Good Technology,
Little Differentiation
The technology works – but the product is hard to distinguish from competing alternatives. Without a distinctive design language, its performance remains invisible.
Requirements Met,
Everyday Use Overlooked
Space, interfaces and manufacturing set clear constraints – but the product still has to work in everyday use: during setup, operation, maintenance and common error cases.
New Products,
No Common Design Language
New products are often developed individually, without a shared design language. As a result, the brand appears inconsistent, even when each product is convincing in its own right.
SOLUTIONS
Real-World Project Examples
Height-Adjustable Desk Frame
OPTIMUS | LOGICDATA
Challenge:
High demands on stability, assembly and product variants within clearly defined manufacturing and cost constraints.
Contribution:
Working closely with the engineering team, I developed structured concept variants and considered feasibility from an early stage.
Result:
A robust, modular and scalable frame concept – ready for further development and production.
Mobility Device
EasyMotion | LOGICDATA
Challenge:
Multiple requirements had to work together – everyday use, operation and technical constraints.
Contribution:
I refined the concept and interaction logic, clarified variants and priorities, and validated key decisions through prototype user testing.
Result:
A coherent product concept with clearly defined features, ergonomic operation and a modular design approach.
Smart Battery Charging Station
Charging Station | BIKELY
Challenge:
The outdoor use cases were clear – what was missing was a distinctive design direction.
Contribution:
I developed several design directions, refined them step by step and worked with the client to define key elements such as light strips, proportions and maintenance access.
Result:
A clear design direction as the basis for detailed development.
AI Assistant for Parkinson’s
NE:YO | Concept Study
Challenge:
Supporting people with Parkinson’s, with everyday interaction at the centre of the concept.
Contribution:
I spoke with people affected by Parkinson’s, identified relevant use cases and iteratively developed concept variants.
Result:
An interaction concept grounded in real-world use scenarios and user feedback.
REFERENCES
Feedback from Projects
“I was initially sceptical about whether a remote project would work. Clear expectations and excellent communication quickly put those concerns to rest.”
Hallvar B. | CEO
“What we value most is Oliver’s collaboration with our engineering team: feedback is integrated in a structured way, and the results are both creative and feasible.”
Thomas L. | Head of PM and Marketing
“Oliver delivers creative, well-considered designs and is highly professional to work with.
Highly recommended!”
J.S.
Google Rezension
WAYS TO WORK TOGETHER
How We Can Get Started
Three clear ways to begin – whether you are still in the concept phase, want to give an existing technical platform a distinctive design, or improve an existing product.
CONCEPT
CLARITY
When the product requirements are clear but there is no robust concept yet, I develop several options, evaluate them against the same criteria and provide a clear basis for decision-making.
Outcome:
2–3 concept options
presented for direct comparison
Decision brief:
with pros, cons and next steps
Summary
for your team
DISTINCTIVE
DESIGN LANGUAGE
When the technical platform is already defined – whether developed in-house or externally sourced – I create a distinctive design language and assess each direction for production feasibility.
Outcome:
2–3 design directions
visualised for direct comparison
Production recommendation
with open points and next steps
Summary
for your team
PRODUCT
QUICK CHECK
If the product already exists, I identify where usability issues arise and where the design no longer performs convincingly. Small improvements can be addressed directly; for larger issues, I outline the most effective next step.
Outcome:
Prioritised findings
on usability and design in market context
Quick improvements
with minimal effort
Summary
for your team
CLEAR OBJECTIVE
The Value for Your Project
You quickly gain clarity on where you stand and what the right next step is. Depending on the starting point, that means a robust concept direction, a distinctive design language for existing technology, or a prioritised overview of improvements to an existing product.
In every case, you receive a clear basis for moving forward: options or design directions, a sound assessment and concrete recommendations. This enables your team to continue efficiently — without unnecessary iterations or meetings.
COLLABORATION
How We Work Together
1. Initial Consultation
Goals, constraints and current status – so we can quickly establish where and how I can support you.
2. Proposal & Fixed Price
You receive a clear proposal tailored to your starting point – including scope, timeline and a fixed price.
3. Delivery & Handover
Direct communication, focused check-ins and clear documentation – so your team can move forward with well-defined next steps.
What Makes the Collaboration Work
Early involvement, so design and implementation develop together.
Short, regular check-ins with the relevant stakeholders.
Clear decision-making: who sets priorities and who makes the final call.
